PR 101: How to write and send a press release
Did you know I've written a book? No? Well, I have. You can buy it here, it's called the Small Business Guide To PR.
I'm...
Can start-ups be PR up-starts? All aboard the StartUp Britain #subtour
This time last week I was stationed outside Antenna, Nottingham's creative hub, in the pouring rain waiting for a bus. "Wow, how fascinating" I...
How to write an effective press release
I recently wrote this for the business reality website www.inafishbowl.com if you haven’t seen it there, have look here and then head over to...
“Bloodgate” update – physio wins but does rugby lose appeal?
I've written on this twice before and I maintain that real damage has been done to rugby's reputation.
However, here's a quick update, courtesy of...
Flairmonkey Puts Shirt On My Back For Movember
So I had the bike, I had a route/s but I had no shirt. I thought an average footy top would do but it...
Virgin on brilliant – the 5 words I used to introduce Richard Branson
I’d just finished registering the press ahead of a Richard Branson keynote speech at a major business show, there were already 60 in the...
Timing is everything – PR campaign scuppered by Royal baby
I was going to write a blog last Friday about how PR is all about timing and typically...I delayed it. Good thing too as...
Assad regime not quite so in Vogue now eh?
NB - credit to the Independent's Richard Hall for the analysis and article below (in italics).
I have written on this subject before, just where...
Chairing a press conference with Sir Richard Branson
I had the pleasure of meeting Sir Richard Branson and James Caan this week. Why? How?
Well, I was the PR Director for Business 2012,...
Are the Transport and border staff strikes and the Dairy protest udderly ill-conceived ?
Firstly, this is not a political blog. It merely serves to highlight where I believe PR is an issue.
Two pieces of protest/industrial action in...
- Advertisement -
Latest article
John Lewis – won’t somebody think of the children?
X Factor auditions, the return of Strictly, John Lewis adverts dominating social media...yep, the end of the British summer is right on schedule.
Only this...
You silly sausage…we don’t know WHAT you’re selling
It is a truth universally acknowledged that marketing folk are so busy with buzz words that they forget to tell us WHAT they actually...
Stop selling vitamins, start curing headaches
Imagine you've just had a really stressful meeting. Your head is thumping. You've got 20 minutes until your next one. What will you do?
You'll...
