StartUp Britain – inspiring the next generation
Last year, I was asked if I would sit on a bus for a morning and have lots of strangers talk to me about...
PR 101: How to write and send a press release
Did you know I've written a book? No? Well, I have. You can buy it here, it's called the Small Business Guide To PR.
I'm...
Strange to write a press release about your own business when you are in...
A funny old day today.
I have spent over a decade advising clients on how to get the most out of their PR campaigns and...
Are the Transport and border staff strikes and the Dairy protest udderly ill-conceived ?
Firstly, this is not a political blog. It merely serves to highlight where I believe PR is an issue.
Two pieces of protest/industrial action in...
G4S – “Buckles” under the strain of Olympic effort
In terms of how not to handle the press, this is an object lesson.
Your company is in panic mode, days away from a huge...
Has Andy Murray captured your heart now?
"Right, I'm gonna try this and it's not gonna be easy."
Not beating the legendary Roger Federer. Not speaking to a crowd that was ready...
Assad regime not quite so in Vogue now eh?
NB - credit to the Independent's Richard Hall for the analysis and article below (in italics).
I have written on this subject before, just where...
Lowering my emissions – a Public Transport challenge
Ok, I've had enough of ranting at the radio as yet another London-based MP chats affably to a London-centric presenter as they extol the...
Chairing a press conference with Sir Richard Branson
I had the pleasure of meeting Sir Richard Branson and James Caan this week. Why? How?
Well, I was the PR Director for Business 2012,...
@Joey7Barton on England rugby – pot meets kettle or a genuine issue?
I agonised today on whether to write about Blackberry/RIM's latest PR disaster or whether to have a pop at the antics of the England...
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John Lewis – won’t somebody think of the children?
X Factor auditions, the return of Strictly, John Lewis adverts dominating social media...yep, the end of the British summer is right on schedule.
Only this...
You silly sausage…we don’t know WHAT you’re selling
It is a truth universally acknowledged that marketing folk are so busy with buzz words that they forget to tell us WHAT they actually...
Stop selling vitamins, start curing headaches
Imagine you've just had a really stressful meeting. Your head is thumping. You've got 20 minutes until your next one. What will you do?
You'll...
